EasyStandard services, including (without limitation) our website, products, and other interactive properties through which the services are delivered (collectively, the “Website”) are owned, operated and distributed by EasyStandard Clothing Co. LLC (referred to in this Privacy Notice as “EasyStandard” or “we” and through similar words such as “us,” “our,” etc.). This Privacy Notice outlines the personal information that EasyStandard may collect, how EasyStandard uses and safeguards that information, and with whom we may share it.
EasyStandard encourages our customers, visitors, business associates, and other interested parties to read this Privacy Notice, which applies to all users. By using our Website or submitting personal information to EasyStandard by any other means, you acknowledge that you understand and agree to be bound by this Privacy Notice, and agree that EasyStandard may collect, process, transfer, use, and disclose your personal information as described in this Notice. If you do not wish for EasyStandard to process your personal information as described herein, you should not provide us your personal information.
Further, by accessing any part of the Website, you are agreeing to our TERMS AND CONDITIONS (the “Terms and Conditions”). IF YOU DO NOT AGREE WITH ANY PART OF THIS PRIVACY NOTICE OR OUR TERMS AND CONDITIONS, PLEASE DO NOT USE ANY OF THE SERVICES.
What personal information do we collect about you?
Personal information (also commonly known as personally identifiable information (PII) or personal data) is information that can be used to identify you, or any other individual to whom the information may relate.
The personal information that we collect directly from those registering for the Website, includes the following categories:
- Name and contact information (e.g. address; phone number; email);
- Billing Information (e.g. credit card, bank account, billing contact information);
- Order Information (e.g. current order/purchase information, purchase history, shipping details);
- Geographic or location information;
- Information contained in posts you make in the reviews section of particular products and other public forums or interactive features of the Website;
- Other information that may be exchanged in the course of engaging with the Website. You will be aware of any subsequently collected information because it will come directly from you.
Collection of User Generated Content
We may invite you to post content on the Website, including your comments and reviews, which may become public (“User Generated Content”). If you post User Generated Content, all of the information that you post will be available to authorized personnel of EasyStandard. You expressly acknowledge and agree that we may access in real-time, share, record, and store archives of any User Generated Content on our servers to make use of them in connection with the Website. If you submit a review, recommendation, endorsement, or other User Generated Content through the Website, or through other websites including Facebook, Instagram, Google, Yelp, and other similar channels, we may share that review, recommendation, endorsement or content publicly on the Website.
What are the sources of personal information collected by EasyStandard?
When providing personal information to EasyStandard as described in this Notice, that personal information is primarily collected directly from you, and you will know the precise personal information being collected by us.
In certain limited circumstances, third-party service providers may collect information on behalf of EasyStandard, though such collection will always be within the context of the Website. EasyStandard may also automatically collect certain information as described in the section titled “Cookies, Device Data, and How it is Used,” the degree to which the information in that section is considered personal information. In particular, we may collect personal and non-personal information through the following additional channels:
- Our own cookies on our website;
- 3rd party cookies on our website;
- Social media networks;
- 3rd party software applications.
How does EasyStandard use personal information?
Subject to the terms of this Privacy Notice, EasyStandard uses the above-described categories of personal information in several ways. Unless otherwise stated specifically, the above information may be used for any of the following purposes:
- to fulfill orders and administer the Website to you;
- to respond to your requests;
- to distribute communications relevant to your use of the Website, such as system updates, information about your orders, or information about your use of the Website;
- as may be necessary to support the operation of the Website, such as for billing, account maintenance, and record-keeping purposes;
- to send to you EasyStandard solicitations, product announcements, and the like that we feel may be of interest to you (you may “opt out” of receiving these marketing materials via unsubscribe links in those emails or replying unsubscribe to SMS marketing messages where you have provided your prior consent to receive such SMS marketing messages;)
- in other manners after subsequent notice is provided to you and/or your consent is obtained, if necessary.
EasyStandard does not sell, re-sell, or distribute for re-sale your personal information.
How do we share your Personal Information with third parties?
We may provide any of the described categories of personal information to EasyStandard employees, consultants, affiliates or other businesses or persons for the purpose of processing such information on our behalf in order to provide the Website to you, including, but not limited to, credit card processing through a third-party compliant with the Payment Card Industry Standards. In such circumstances, we require that these parties agree to protect the confidentiality of such information consistent with the terms of this Privacy Notice. Third parties receiving personal information may include:
Third-party vendors or service providers providing crucial services and necessary to provide the Service;
- Business partners, contractors, channel partners, or other affiliated entities;
- Government agencies or other parties in response to legal process or other requests, where permitted by law.
We will not share your personal information with other, third-party companies for their commercial or marketing use without your consent or except as part of a specific program or feature for which you have the ability to opt-in or opt-out.
In addition, we may release personal information: (i) to the extent we have a good-faith belief that such action is necessary to comply with any applicable law; (ii) to enforce any provision of the Terms and Conditions, protect ourselves against any liability, defend ourselves against any claims, protect the rights, property and personal safety of any user, or protect the public welfare; (iii) when disclosure is required to maintain the security and integrity of the Website, or to protect any user’s security or the security of other persons, consistent with applicable laws; (iv) to respond to a court order, subpoena, search warrant, or other legal process, to the extent permitted and as restricted by law; or (v) in the event that we go through a business transition, such as a merger, divestiture, acquisition, liquidation or sale of all or a portion of our assets.
Retention of Data
EasyStandard will retain your personal information only for as long as is necessary for the purposes set out in this Notice. We will retain and use personal information to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.
EasyStandard will also retain usage data for internal analysis purposes. Usage data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of our website, or we are legally obligated to retain this data for longer periods.
Cookies, Device Data, and How it is Used
When you use our Website, we may record unique identifiers associated with your device (such as the device ID and IP address), your activity within the Website, and your network location. EasyStandard uses aggregated information (such as anonymous user usage information, cookies, IP addresses, browser type, clickstream information, etc.) to improve the quality and design of the Website and to create new features, promotions, functionality, and services by storing, tracking, and analyzing user preferences and trends. Specifically, we may automatically collect the following information about your use of Website through cookies, web beacons, and other technologies:
- domain name
- browser type and operating system
- web pages you view
- links you click
- IP address
- the length of time you visit the Service
- the referring URL or the webpage that led you to the Service
We may also collect information regarding application-level events, such as crashes, and associate that temporarily with your account to provide customer service. In some circumstances, we may combine this information with personal information collected from you (and third-party service providers may do so on behalf of us).
International Data Transfer
If you are located outside the United States, in particular if you are located in Canada, Switzerland, the United Kingdom, the European Economic Area (“EEA”), the Republic of South Africa, Brazil, or countries with similarly strict data privacy laws, please note that we and our servers are located in the United States. Any information that you provide to us may be transferred to and processed in the United States or other countries around the world where we do business. Although this may include recipients of information located in countries where there may be a lower level of legal protection for your personal information than in your country, we will protect your information in accordance with requirements applicable to the law in your particular jurisdiction and take steps to only share with third parties that offer similar protection. By using our Website, you unambiguously consent to your information being collected, processed, used, and transferred as disclosed herein.
Data Privacy Rights (European Union and similar jurisdictions)
If you are located in the EEA or jurisdiction with a similar law, the General Data Protection Regulation (“GDPR”) or its local equivalent may grant you certain rights under the law. In particular, the right to access, correct, and delete the personal information we hold about you. EasyStandard will retain your personal information for the length of time you engage with our services as described in the retention section of this Notice, until you request deletion of such personal information.
In certain circumstances, you may have the following data protection rights:
- The right to access, update, or delete the personal information we have on you.
- The right of rectification. You have the right to have your personal information rectified if that information is inaccurate or incomplete.
- The right to object. You have the right to object to our processing of your personal information.
- The right of restriction. You have the right to request that we restrict the processing of your personal information.
- The right to data portability. You have the right to be provided with a copy of the personal information we have on you in a structured, machine-readable and commonly used format.
- The right to withdraw consent. You also have the right to withdraw your consent at any time where we relied on your consent to process your personal information.
In order to make a request regarding your personal information, please contact us at email@example.com.
If you have a comment, question, or complaint about how we are handling your personal information, we hope that you contact us at firstname.lastname@example.org in order to allow us to resolve the matter. In addition, if you are located in certain jurisdictions, you may submit a complaint regarding the processing of your personal information to a regulatory authority. The following links may assist you in finding the appropriate DPA:
In the UK, you have the right to lodge a complaint with the Information Commissioner:
In Switzerland, you have the right to contact the Federal Data Protection and Information Commissioner (FDPIC)
In Canada, you have the right to lodge a complaint with the Office of the Privacy Commissioner in Canada:
In the EU, you have the right to lodge a complaint with your local data protection authority. To find your local authority, you can check the list on the European Data Protection Board website:
In Australia, you have the right to lodge a complaint with the Privacy Commissioner
In New Zealand, you can contact the Privacy Commissioner’s office
Legal Basis for Processing
If you are located in the EEA or a jurisdiction that requires a similar legal basis for data processing, our legal basis for collecting and using the personal information described in this Notice depends on the personal information we collect and the specific context in which we collect it.
We may process personal information because:
- We need to perform a contract with you;
- You have given us consent to do so;
- The processing is in our legitimate interest to offer the Website, when that legitimate interest is not overridden by your rights;
- To comply with the law.
Where personal information is processed based on consent, you may have the right to withdraw such consent at any time. To do so, please contact us as described in this Notice. If there is a different legal basis that would permit us to continue processing your personal information after withdrawing consent, we will notify you of that legal basis at the time of your request.
California Privacy Rights
If you are a California resident, California law may provide you with certain rights with regard to your personal information. While EasyStandard is not currently subject to the California Consumer Privacy Act (“CCPA”), EasyStandard is committed to supporting individuals’ rights with regard to their personal information as well as fulfilling EasyStandard’s commitment to any California-based partners or businesses.
Throughout this Privacy Notice you will find information required by CCPA regarding the categories of personal information collected from you; the purposes for which we use personal information, and the categories of third parties your data may be shared with. This information is current as of the date of the Notice and is applicable in the 12 months preceding the effective date of the Notice.
As a California resident, the CCPA provides you the ability to make inquiries regarding your personal information. Specifically, the degree to which the information is not already provided in this Privacy Notice, you have the right to request disclosure about the collection and use of your personal information over the past 12 months, including:
- The categories of personal information collected about you.
- The categories of sources for the personal information collected about you.
- The business or commercial purpose for collecting your personal information.
- The categories of third parties with whom your personal information was shared.
- The specific pieces of personal information collected about you.
- If your personal information was disclosed for a business purpose, the personal information categories disclosed and the categories of third parties to which the information was disclosed.
- If your personal information was sold in the past 12 months, the personal information categories sold and the categories of third parties to which the information was sold.
Please note that you may only make the above requests twice in a 12-month period. You also have the right to request that any of your personal information collected and retained be deleted, subject to certain exceptions. Finally, you have the right to not receive discriminatory treatment by EasyStandard or any business for exercising any of the rights provided under CCPA.
You may submit a request regarding your rights under CCPA by submitting a request to us at email@example.com.
If we receive a CCPA request from you, we will first make a determination regarding the applicability of the law, and we will then take steps to verify your identity prior to responding. The steps to verify your identity may vary based on our relationship with you, but, at a minimum, it will take the form of confirming and matching the information submitted in the request with information already held by EasyStandard and/or contacting you through previously used channels to confirm that you submitted the request (i.e. confirming identity through contact information that we have on file, not the contact information submitted to make the request).
Your rights as stated here can also be exercised by an authorized agent on your behalf. EasyStandard will follow the standards set by the Attorney General of California regarding designation of an authorized agent to exercise rights under CCPA. You may review information available through from the Attorney General regarding how an individual can be designated as an authorized agent under CCPA.
In addition to CCPA, California Civil Code Section 1798.83 permits users of the Website who are California residents to request certain information regarding its disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please contact us as described here.
Information Storage and Security
We employ industry-standard security measures designed to protect the security of all information submitted through the Website. However, the security of information transmitted through the internet or via a mobile device can never be guaranteed. We are not responsible for any interception or interruption of any communications through the internet or for changes to or losses of data.
Users of the Website are responsible for maintaining the security of any password, user ID or other form of authentication involved in obtaining access to password protected or secure areas of the Website. In order to protect you and your information, we may suspend your use of any of the Website, without notice, pending an investigation, if any breach of security is suspected.
The Website may contain links to other websites maintained by third parties. Please be aware that we exercise no control over linked sites and EasyStandard is not responsible for the privacy practices or the content of such sites. Each linked site maintains its own independent privacy and data collection policies and procedures, and you are encouraged to view the privacy policies of these other sites before providing any personal information.
You hereby acknowledge and agree that EasyStandard is not responsible for the privacy practices, data collection policies and procedures, or the content of such third-party sites, and you hereby release EasyStandard from any and all claims arising out of or related to the privacy practices, data collection policies and procedures, and/or the content of such third-party sites.
The Website is not intended for children under the age of 18, and EasyStandard does not knowingly collect the personal information of children under the age of 18.
Changes to this Privacy Notice
EasyStandard reserves the right to modify this Privacy Notice from time to time in order that it accurately reflects the regulatory environment and our data collection principles. When material changes are made to this Privacy Notice, EasyStandard will post the revised Notice on our website.
If you have any questions or comments about this Privacy Notice or the Website provided by EasyStandard, please contact us at firstname.lastname@example.org.
(Last Modified May 1, 2021)